PE_March2016 400x518Don Joseph Goewey  is the managing partner of ProAttitude, a human performance firm focused on elevating the experience of work. Previously, he managed the department of psychiatry at Stanford Medical School, ran a regional emergency medical services system, and for twelve years headed ICAH, an internationally recognized institute that pioneered an approach to catastrophic life events. He has worked with some of the most stressful situations on earth – with people facing terminal illness, parents struggling with the loss of a child, prisoners adjusting to a life sentence, and refugees of the genocidal war in Bosnia struggling with extreme post-traumatic stress.

Don spent six years directing a think tank aimed at integrating breakthroughs in neuroscience and psychology. From this work, he innovated a model for changing brain structure to extinguish stress reactions and amplify the higher brain function that enables a human being to flourish.

The success of the model in helping people end stress in high pressure workplaces like Cisco Systems and Wells Fargo has been unprecedented.

He is the author of The End of Stress, Four Steps to Rewiring Your Brain, Mystic Cool, A proven approach to transcend stress, achieve optimal brain function, and maximize your creative intelligence. He writes for the Huffington Post and has been on the Today Show, CNN and NPR.

You can find out more about Don’s work at these websites:

The Training Company:

The Blog:


Huffington Post: